Software Engineering Studio
We build digital products that scale with your business.
Strategy, design, and engineering for ambitious teams. From concept to launch and beyond.
How I help
Fractional CTO services for strategy, architecture, and team.
Objective assessment of your stack, architecture, and technical debt with clear recommendations on improvements that will help with delivery cycle time and performance.
Strategy and implementation for integrating AI into your product and workflows.
Data-driven decisions on when to build in-house versus adopt or integrate existing solutions.
Latest projects
Recent products and platforms we've helped design and build.
Phindyr
2025Engaged with the Phindyr team during their early build phase to validate product-market fit and conduct a comprehensive UX audit. Modeled their solution end-to-end, producing a concrete set of UML deliverables for their integrator — including an ERD, comprehensive system diagram, and sequence diagrams covering key product interactions — to precisely encapsulate MVP requirements. Beyond the strategic and architectural work, identified significant inefficiencies in their vendor pipeline — the quotes they had received were substantially overpriced — and introduced them to AI-native engineering partners from my network who delivered a fully customized technical stack at less than one-fifth the cost of the lowest competing bid.
Motopivot
2022A data analytics platform for motocross and supercross racing. Aggregates historical race results, rider stats. Gives race visualizations for motocross that do not exist anywhere else.
Brappp Gaming
2024A competitive gaming platform for dirt bike and motorsport fans. Includes leaderboards, Spread-Em game, and community features. This site was built in conjunction with Main-Event Moto.
Selected work
A few recent projects we're proud of.
Component library and design tokens for a healthcare platform. Improved consistency and developer velocity. Unified design system; 40% faster feature delivery.
Strategy and build of an MVP for a B2B marketplace. From discovery to first paying customers. Launched in 14 weeks; first revenue in month two.
End-to-end refresh of a SaaS dashboard for a growing fintech. Research, UI/UX, and front-end implementation. Shipped new dashboard in 12 weeks; improved activation and retention.
Architecture, Due Diligence, Team Intro
Engaged with the Phindyr team during their early build phase to validate product-market fit and conduct a comprehensive UX audit. Modeled their solution end-to-end, producing a concrete set of UML deliverables for their integrator — including an ERD, comprehensive system diagram, and sequence diagrams covering key product interactions — to precisely encapsulate MVP requirements. Beyond the strategic and architectural work, identified significant inefficiencies in their vendor pipeline — the quotes they had received were substantially overpriced — and introduced them to AI-native engineering partners from my network who delivered a fully customized technical stack at less than one-fifth the cost of the lowest competing bid. Helped save them of 80% on their build and refined their MVP to something launchable quickly
Product, Full stack, Architecture, Infrastructure
A data analytics platform for motocross and supercross racing. Aggregates historical race results, rider stats. Gives race visualizations for motocross that do not exist anywhere else. Launched a full-stack product from zero used by thousands of fans each race weekend.
Platform, AI, Architecture, Gaming, Portal, Community
A competitive gaming platform for dirt bike and motorsport fans. Includes leaderboards, Spread-Em game, and community features. This site was built in conjunction with Main-Event Moto. Built end-to-end in under 2 months, onboarding hundreds of users in the first week.
Tech Debt Evaluation, Migration, Architecture, POC
Led the design and implementation of a modern UI stack built on Remix and React.js, employing a strangler fig pattern to allow Junction's existing site to remain fully operational while the new stack was introduced incrementally — cutting over route by route with no disruption to live traffic. A key technical challenge was getting the new UI to own the header, footer, and session integration while seamlessly serving the legacy UI within the frame — achieved through standard UI composition patterns. Delivered a working POC, then led the hiring process to bring on a frontend software engineer to own the codebase and carry the implementation forward. A functioning starting point for their engineering staff to continue their migration incrementally.
About us
Circuit Enterprises is a small studio focused on product strategy, design, and engineering. We work with startups and established companies to ship clear, scalable digital products—from MVPs to redesigns and design systems.
We believe in close collaboration, clear communication, and leaving teams in a better place than we found them. Every project is different; we adapt to your stack, timeline, and goals. We can help you scale your project with Humans and AI alike.
Let's work together
Have a project in mind? We'd love to hear from you.